COOKIE POLICY

1. What Are Cookies?

Cookies are small data files stored on your device when you visit a website.

They can be used to:

• keep you signed in;
• remember your preferences;
• maintain your shopping cart or session;
• protect accounts and transactions;
• understand how the Platform is used;
• measure website performance;
• support advertising and marketing activities.

Some cookies are necessary for MercadoFC to function correctly, while others are optional and are used only where you have provided the required consent.

Similar technologies, such as pixels, local storage, SDKs or comparable tracking technologies, may be treated in the same way where applicable.

2. Types of Cookies We Use

MercadoFC may use the following categories of cookies:

Necessary Cookies

Necessary cookies are required for the basic operation and security of MercadoFC.

They may be used for purposes such as:

• maintaining your session;
• keeping you logged in;
• account authentication;
• maintaining cart or checkout information;
• preventing fraud and abuse;
• protecting the Platform against security threats;
• processing essential checkout functionality;
• remembering your cookie consent preferences;
• load balancing and maintaining Platform stability.

Because these technologies are required to provide the website or a service specifically requested by the user, they cannot normally be disabled through our cookie consent tool.

You may still be able to block them through your browser settings, but doing so may prevent parts of MercadoFC from functioning correctly.

Analytics Cookies

Analytics cookies help us understand how visitors use MercadoFC.

They may collect information about:

• pages visited;
• time spent on pages;
• navigation between pages;
• traffic sources;
• device type;
• browser type;
• approximate location;
• website performance;
• errors and technical issues;
• interactions with Platform features.

We use this information to understand how MercadoFC is used and to improve the Platform, performance and user experience.

Analytics cookies that require consent will not be activated before you provide that consent.

Depending on the analytics tools used by MercadoFC, information collected through these technologies may be shared with the relevant analytics provider.

The specific analytics services and cookies currently in use will be identified in our cookie consent interface or cookie list.

Marketing Cookies

Marketing cookies and similar technologies may be used to measure and improve our advertising activities.

They may be used to:

• measure advertising campaign performance;
• identify whether a user reached MercadoFC through an advertisement;
• measure conversions;
• limit how often advertisements are shown;
• understand interactions with advertisements;
• create audiences for advertising campaigns;
• display more relevant advertising on third-party platforms, where applicable.

Marketing technologies may be provided by third-party advertising platforms.

Where these technologies require consent, they will not be activated until you choose to accept them.

If you reject Marketing cookies, you will still be able to use MercadoFC, but advertising may be less relevant and certain advertising measurement functionality will not operate.

3. First-Party and Third-Party Cookies

Cookies used on MercadoFC may be:

First-Party Cookies

Cookies placed directly by MercadoFC.

These are commonly used for:

• account sessions;
• authentication;
• security;
• Platform functionality;
• consent preferences.

Third-Party Cookies

Some optional services integrated into MercadoFC may cause cookies or similar technologies to be placed by third-party providers.

These may include providers of:

• analytics;
• advertising;
• fraud prevention;
• embedded content;
• other optional Platform functionality.

Third parties may process information according to their own privacy and cookie policies.

Where third-party cookies are non-essential, they will only be enabled after the required consent has been obtained.

4. Cookie Consent

When you first visit MercadoFC, you may be presented with a cookie consent interface.

You will be able to choose whether to allow optional cookie categories.

Where applicable, the available choices will include:

• Accept All
• Reject Optional Cookies
• Manage Preferences

Necessary cookies do not require you to opt in through the cookie banner because they are used to provide essential Platform functionality.

Analytics and Marketing cookies requiring consent will remain disabled unless you choose to enable them.

5. Managing Your Preferences

You can choose which optional cookie categories MercadoFC may use.

Through Cookie Settings, you can enable or disable available optional categories such as:

• Analytics;
• Marketing.

Your choices will be stored so that MercadoFC can respect your preferences.

Changing your preferences will not affect processing that was lawful before the change.

6. Withdrawing Consent

Where cookies are based on your consent, you may withdraw that consent at any time.

Withdrawing consent must be possible without preventing you from continuing to use the basic MercadoFC Platform.

You can withdraw or change your consent by selecting:

Cookie Settings

which will be made available through the Platform, including through an accessible link in the website footer.

From there, you can:

• review your current preferences;
• disable Analytics cookies;
• disable Marketing cookies;
• enable previously rejected optional categories;
• update your choices.

Once consent is withdrawn, MercadoFC will stop using the relevant optional cookies for future processing.

Cookies or identifiers already stored on your device may be removed where technically possible or may need to be deleted through your browser or device settings.

7. Browser Controls

Most web browsers also allow you to control cookies directly through browser settings.

Depending on your browser, you may be able to:

• view stored cookies;
• delete cookies;
• block specific websites from storing cookies;
• block all cookies;
• clear browsing data automatically.

Blocking all cookies may affect essential MercadoFC functionality, including login, authentication, checkout and account features.

Browser controls operate separately from MercadoFC's own Cookie Settings.

8. Cookie Duration

Cookies may be either:

Session Cookies

These normally expire when you close your browser or end the relevant session.

Persistent Cookies

These remain on your device for a defined period or until they are deleted.

The retention period depends on the purpose of the particular cookie.

MercadoFC will not retain cookies longer than reasonably necessary for their stated purpose.

The current duration of individual cookies may be displayed through the cookie consent interface or cookie list where applicable.

9. Cookies Used by MercadoFC

The exact cookies used by MercadoFC may change as our Platform and service providers change.

Where appropriate, we will maintain an up-to-date cookie list containing information such as:

This list should reflect the technologies actually active on MercadoFC.

We will update it when material changes are made to the cookies or tracking technologies used on the Platform.

10. Payment and Security Technologies

Third-party services used for payment processing, fraud prevention or security may use cookies or similar technologies necessary to provide their services securely.

For example, payment providers may use technical information to:

• authenticate transactions;
• prevent fraud;
• detect suspicious activity;
• protect payment systems.

Where a technology is strictly necessary for payment or security functionality requested by the user, it may operate as a necessary technology.

Optional analytics or advertising technologies associated with third-party services remain subject to the appropriate consent requirements.

11. Changes to This Cookie Policy

We may update this Cookie Policy when:

• we add or remove cookies;
• we change analytics or advertising providers;
• Platform functionality changes;
• legal or regulatory requirements change.

The latest version will always display the date on which it was last updated.

Where a change requires new consent, we will request that consent before activating the relevant optional technologies.

12. Contact

If you have questions about MercadoFC's use of cookies or similar technologies, please contact us using the privacy contact information available in our Privacy Policy.

Full company information is available in our Terms & Conditions.